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Maximizer Software Awarded 2003 CRM Excellence Award from Customer Inter@ction Solutions

Maximizer press release disseminated August 5, 2003.

The Details

Maximizer Software Inc. was awarded the 2003 CRM Excellence Award by Customer Inter@ction Solutions, a premier CRM, call center and teleservices magazine published since 1982 by Technology Marketing Corporation (TMC(tm)). This is the second time Maximizer Software has won the CRM Excellence Award.

Customer Inter@ction Solutions presented the award to Maximizer Software after learning how its clients are improving their relationships with customers by implementing Maximizer Enterprise software.

"Maximizer Software has demonstrated to the editors of Customer Inter@ction Solutions that their products and services have substantially improved the processes of their clients' businesses by streamlining and facilitating the flow of information," said Nadji Tehrani, Chairman & CEO, TMC(tm).

"We have lots of profitable and satisfied customers using our software and we're proud to accept this award on their behalf," said Ralph Kretchmar, VP of Sales and Marketing, Maximizer. "Maximizer Enterprise acts as the backbone for the collection and distribution of vital information between sales people, customer service departments and marketing teams."

An editorial team selected recipients of the 2003 CRM Excellence Award on the basis of technological excellence, innovation, and a demonstrated ability to be a true CRM partner to their customers. Maximizer Software submitted a case study on Senior Flexonics Pathway as a part of the evaluation process.

"Since launching Maximizer Enterprise in 1999 we've been able to close more than 70% of our qualified sales leads," said David McGrath, Director or Sales and Marketing, Senior Flexonics Pathway. "This has resulted in a 400% increase in revenue over the past five years."

This award announcement appeared in the July 2003 issue of Customer Inter@ction Solutions magazine.  A complete list of winners can be found at the following link: http://www.tmcnet.com/cis/0703/crmexcellence.htm

 

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Company information including press releases, articles and awards can also be found in the 'Press Room' section of the Maximizer Web site: http://www.maximizer.com/about/index.html